In 2020, Feral was faced with a choice: grab the bull by the horns or get trampled. Where great businesses fell, smaller, more agile ones were able to respond and survive. It’s been a wild ride, hurled along in no small part by the challenges of Covid, but our sense of purpose and our willingness to innovate around every problem saw us finish the year on a high.
Looking back over the past ten months, we have achieved a lot; a little over 12,000 minutes of broadcast and 70 pieces of content, to be precise. And across that time we’ve been able to really question what kind of company we want to be. The answer is one that puts people before profit, with a drive to support and sustain many of the talented professionals whose paths we have crossed over the last two decades.
We consider ourselves very fortunate to have not only got through 2020 without pulling our hair out or selling the contents of our houses but to have formally incorporated our business, executed a rebrand, pushed the envelope across several spheres of broadcasting and had fun while doing it.
But it’s not all been plain sailing. Commissioning a new website took a lot longer than we anticipated and, after scrapping the first effort at the last minute, we found ourselves hunting for a new developer who could bring our brand and ethos together into one coherent and beautiful shop window.
We are delighted, therefore, to finally bring you that long-awaited website. Please take a look around at what we’ve been up to over the past year and why not drop us a line – we’d love to hear from you.